Why should you shop for safer beauty products, even desert-inspired ones?

Desert Inspired Better Beauty

These grey skies are giving us a serious case of spring fever. What better way to treat it than with desert-inspired hues for eyes, cheeks, and lips? Warm up your look with our newly-released Limited Edition Desert Sunrise Palette, including two never-before-seen eyeshadows. We’re absolutely swooning over how this collection of shadows and blushes brings desert colors to life. Plus, we’re introducing two totally new Lip Glosses, Coralbell and Beeblossom, to add bright contrast and complete the spring vibe.

The desert-inspired collection is special for all of us at Beautycounter. I’m consistently inspired by its transquil openess, resilient beauty and glowing light. With each color, the collection expresses how the whole desert awakens with each sun burst on an early morning sunrise and how each new day is filled with infinite possibilities. Each of its silky smooth powders consists of 3 shades of blush and 6 eyeshadows ranging from luminescent neutrals to deep burgundy. Beautycounter meticulously paired complimentary colors to create endless day-to-night looks that flatter every skin tone. Some of the shades have a shimmer sheen like the desert at dawn. So, have at it with glowing style and shop today here.

All of this is developed so you can shop for beautiful shades that are safe for your body. Why is this important? Unfortunately, the beauty industry has not been regulated since 1938. So, after thoughtful research from the spunky female CEO, Gregg Renfrew, Beautycounter took on the fight for safer beauty laws that reduces toxic exposure for you and your family. The company believes in beauty safety education first and products, second. As you can see from the model above, you don’t have to compromise beautiful products for safety.

Here are my top 3 reasons why you should shop at @Beautycounter:

Every ingredient is selected, tested and combined to ensure a safer beauty result for you and me. No other company does this ingredient selection process in this way.
Beautycounter does its own recalls. If we find any trace amount of an ingredient on our never list, we issue a company-wide recall. Not many, if any of the beauty companies, do this.
We’ve banned over 1400 known toxins from EVER being added to our beauty products so you can relax when you shop with us and know you are getting better beauty products and the truth based on the latest beauty research.

Enjoy!

Dena

Director, Beautycounter